Agenda
TUESDAY, OCTOBER 13
9 am - 12 pm
VIP Series Education
Sponsored by Ennis
12 - 1 pm
Lunch
1 - 2:30 pm
Opening General Session & Annual PSDA Membership Meeting
3 - 4 pm
Conference Education Sessions*
Using Facebook and Twitter for Business
Direct Mail Applications That You Can Sell to Your Customers
Implementing a Low Cost E-Commerce Storefront
4:30 - 5:30 pm
Conference Education Sessions*
Best Practices of Growing Distributors
Selling Enterprise Accounts
Generating Brand Loyalty for Repeat Business
5:30 - 7 pm
PEAK Opening Reception*
Sponsored by Appleton
WEDNESDAY, OCTOBER 14
8 - 9 am
Conference Education Sessions*
Understanding the Print Buyer - Part I
Successful Advertising Strategies
Marketing Without Spending
9:15 - 10:15 am
Conference Education Sessions*
Understanding the Print Buyer - Part II
Perfecting the Sales Pitch
Tax Reduction Strategies for Small Businesses
10:30 - 11:30 am
Conference Education Sessions*
Selling Has Nothing to do With Selling
Promotional Products Distributors: Increase Your Print Sales in 90 Days
Five Tried and True Ways to Get New Customers
12 - 5:30 pm
Expo Open
6 - 8 pm
Evening Reception
Sponsored by Appleton Papers and Xetex Business Systems
THURSDAY, OCTOBER 15
9 - 10 am
Keynote Speaker
10 am - 2 pm
Expo Open
*Conference education sessions are included in the full conference registration package. Attendees registering for the expo only may purchase any conference education session for an a la carte fee of $50 per session. The Tuesday PEAK Opening Reception is also available at the per person price of $95. All other programs are general session.